The City Market


City Market Catering


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City Market Locations





Our Story

In 1995 Jeff Swanson and Julie Hollingsworth teamed up to pursue their first scratch bakery/café venture. After months of looking, they came across a storefront with character and personality in Shorewood, WI. This location became home to the first City Market in 1997. The enthusiastic response and support of metro Milwaukee allowed the café to expand in 2000 with a second location in Wauwatosa. Almost 17 years later, there are three City Market locations, based on the same beliefs that inspired the first store.

Then, and now, the premise behind the cafes is the philosophy shared by Jeff and Julie. They believe guests deserve made to order food, fresh pastries, and handcrafted breads, along with a cup of locally roasted coffee, in a welcoming environment where the community can gather. They knew back in 1997 that using premium ingredients would distinguish their menu items, and that is still true today. The cafes take great care to bring the freshest products to the table, from Angus burgers to vegetarian offerings.



2205 E. Capitol Drive
Shorewood,WI 53211


P: (414) 962-0100

H: Monday to Saturday: 6:30 AM to 8:00 PM
Sunday: 7:30 AM to 6:00 PM

The first City Market, opened in 1997, is home to the bakehouse where our fresh daily, handcrafted bakery and pastries are made.

Tosa - Watertown Plank

8700 W. Watertown Plank Road
Wauwatosa, WI 53226


P: (414) 479-0479

H: Monday to Friday: 6:30 AM to 4:00 PM
Saturday: 7:30 AM to 3:00 PM
Sunday: 7:30 AM to 2:00 PM

Opened in 2000, this café serves the Regional Medical Center, and the village of Wauwatosa. It’s a breakfast and lunch destination. This location has a dedicated Catering Coordinator.

Whitefish Bay

527 E. Silver Spring Dr
Whitefish Bay, WI 53217


P: (414) 332-0300

H: Monday to Saturday: 6:30 AM to 8:00 PM
Sunday: 7:30 AM to 6:00 PM

This cafe is a second north shore location that opened in 2011. The dining room is the largest of the City Markets and has a more upscale vibe. Fenced patio provides for morning sun and afternoon shade.



Since it’s inception in 1997, The City Market has been recognized for its artisan breads and handmade pastries. Our long time bakers and pastry chef have taken great pride in perfecting their crafts. Perennial favorites such as the Cookie Dough Brownie, Key Lime Bar or Chocolate Decadence Torte, have become City Market signature desserts. Popular breads include Francese, which is featured on menu items, and Whole Wheat Nine Grain that is a sandwich and toast favorite. Visit any City Market location to experience a full array of fresh daily bakery and pastries.

Whole sale bakery and pasteries available call 414.962.0100 for a product list and pricing information.


From boxed lunches to breakfast trays, The City Market has been serving the catering needs of our customers for the last 17 years. Our timely deliveries offer an easy solution for meetings, private functions, community events, and anyone that needs fresh homemade food to feed a hungry group.

Offering pickup or delivery, expect us to be on time and professional with food that is fresh, homemade and well presented.

Keep in mind, our food is fresh and homemade. Note that large orders and specialty items may require more advanced notice.



2205 E. Capitol Drive
Shorewood,WI 53211

Phone: (414) 962-0100
Fax: (414) 962-0079


8700 W. Watertown Plank Rd
Wauwatosa, WI 53226

Phone: (414) 810-8030
Fax: (414) 479-0477